At a time of collective transition, raw beauty has taken on a new meaning, and the focus on skin health has become more important and holistic than ever before. For Aje, Minenssey Skincare is the ideal partner for their Resort 21, ‘Chroma’ Collection in seeking to highlight each individual models skin with nourishing Australian skincare to create the perfect complexion.
Edwina Forest, Creative Director and Co-Founder of Aje says: ‘‘The Aje design philosophy embraces artisanal and curated sensibilities. This ethos not only is reflected through that which you wear and how it makes you feel, but also the holistic importance of your inner and outer worlds. As Aje’s official skin care partner for Resort 21, Minenssey harnesses and speaks to the natural world that is abundantly referenced throughout our collection ‘Chroma’.”
Delving into the notion that colour and mood are inextricably linked, Aje’s Resort 21 collection entitled ‘Chroma’ has been designed to insight an array of positivity and love; each piece instilled with the power to affect emotion for the better, even beyond the wearer, which works synonymously with Minensey’s ritualistic approach to skincare
Make-up artist Filomena Natoli says: “The key to raw beauty starts with preparation and care. Modern beauty is confident skin that is “free”, clear and radiant. Minenssey skincare is the first step to creating beautiful skin.”
For both quintessential Australian brands, capturing the confident, inspiring and unconventional spirit of raw beauty was intrinsically linked effortlessly through the partnership.
“The key to raw beauty starts with preparation and care. Modern beauty is confident skin that is “free”, clear and radiant. Minenssey skincare is the first step to creating beautiful skin.”